While listening to the inspiring, challenging book, What Would Google Do by Jeff Jarvis, I got angry listening to the writer’s conflict with Dell and their lack of good, appropriate response. I felt the author’s experience, from all the times that businesses have abused my information, trust, loyalty or lack of choice. While I have never bought a Dell, now I have my own speeding ticket as my reason not to. Bad customer experiences just don’t disappear.
In a transparent society, organizational wrong-doings just don’t disappear. Just as bad celebrity photos don’t go away on the internet, neither do bad customer reviews. If I didn’t hear the story in the book, Google spits it out in a search.
Which crimes hurt society more, and which ones should we be spending more to get? How about anyone following in the footsteps of the three executives of Purdue Pharma, who buried evidence of OxyCotin’s addictive properties? In his book, Jarvis details a host of benefits from bloggers digging, finding and posting the truth from doctored photos, internal memos, and faulty evidence.
Blogs, webpages, podcasts are the cops of a transparent society. Want to catch the bad guys? Don’t be a cop, be a blogger.
Filed under: Courage, Truth and facts
